Clear scope before creator work begins.
One creator profile. Relevant opportunities. Commercial terms visible before participation.
StartUGC routes creator opportunities through the Creator Network when a brand brief contains enough information for a creator to decide whether the campaign is a fit.
Join the Creator Network → · Open StartUGC Lab →
Opportunity types
- Content-only UGC
- Creator posting
- Affiliate and performance partnerships
- Product seeding and gifting programs
- Ambassador relationships
- Partnership ads and creator-handle advertising
- Recurring creator-content programs
What a complete opportunity should include
- Brand or product category
- Creator market, language and legitimate eligibility requirements
- Content format, quantity and deliverables
- Compensation model: fixed fee, product + fee, commission, hybrid or another agreed structure
- Affiliate commission, attribution method, window and payout timing where relevant
- Organic, paid, creator-handle, website/PDP, marketplace or other usage requirements
- Usage duration, raw footage, exclusivity and extended-rights requirements where applicable
- Revision expectations
- Product delivery, gifting, reimbursement and creator-expense terms
- Production or posting deadline and handoff requirements
How opportunities move through StartUGC
- A brand submits a structured campaign brief.
- StartUGC reviews missing commercial terms before creator recruitment.
- Relevant Creator Network profiles are considered against the actual brief.
- Selected creators receive the scope, compensation, rights and timing.
- The creator decides whether to participate.
- Production, posting, tracking or affiliate execution begins only after terms are aligned.
- Campaign outcomes and creator reliability can inform future matching.
For creators
Keep your portfolio current, make your category and content style clear, and provide realistic availability, preferred campaign routes and commercial context. You do not pay StartUGC for campaign eligibility.
For brands
Clear briefs produce better creator matching. Define what the creator needs to make, whether they need to post, how they are paid, how performance is tracked and what rights the campaign needs before recruitment begins.
Join the Creator Network → · Submit a Brand Brief → · Measurement Center →
Each opportunity is governed by its confirmed scope and commercial terms. Participation depends on campaign availability and creator fit.